
AnyTrack enables you to track cross-domain conversions while using first-party data. It will capture the visitor first party data and traffic information on your first domain and pass it to any other websites connected in your AnyTrack account.
To measure sessions, AnyTrack sets and collects the client ID in every hit. Client Ids are stored in cookies - in a first party scope of your site. When you measure sessions across multiple domains, the client ID has to pass from one domain to the other. Since cookies are stored on a per-domain basis, and websites on one domain cannot access cookies set for another domain, AnyTrack enables you to pass that information using the atclid
parameter.
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